Hoopbus

Hoopbus, a nonprofit based in Los Angeles, CA, partnered with Under Armour to elevate the Future 50 football showcase experience for the best juniors in the country. The goal was to show the versatility of the football athlete, as they are not skilled in one sport alone. I led the partnership and worked exclusively with the Hoopbus team to bring an Under Armour branded bus on the campus for athletes to participate in dunk contests, win prizes, and interact with rostered UA NFL athletes. Below are photos of the athletes interacting with the Hoopbus: